"As you are what you eat," diet forms the foundation of health. Food plays a critical role not only in building healthy communities but also in curbing rising medical and social security expenses.

In the United States, the concept of "Food as Medicine" underscores the importance of dietary management in disease treatment. Given these developments, our company offers research and consulting services on the following themes:

1. Research and Verification Related to Food and Health:

• Domestic and international research on trends, policies, and startups.
• Studies related to functional foods, lifestyle diseases, frailty, and anti-aging.
• Research and verification of health-related apps and Personal Health Records (PHR).
• Collaborations with our Behavioral Design team for behavior change verification.
• Collaborations with our Neuro-Consulting team for taste and sensory analysis.

2. Promotion of Healthy and Sustainable Food Environment Strategies:

• Projects with the Ministry of Health, Labour and Welfare to plan and promote nutritional strategies. URL: https://sustainable-nutrition.mhlw.go.jp/en
• Facilitation of collaborations with nutrition experts and financial professionals.
• Organization of study groups, networking events, and workshops for children.

3. Food Tech:

• Domestic and international research on industry trends, policy developments, and startup ecosystems.
• Public-private partnership platform projects.
• Support for demonstration projects.

These initiatives aim to integrate comprehensive health strategies with practical applications in daily life and regional development, promoting a greater awareness of nutrition's impact on health and well-being.

Publication: Nikkei Industrial Newspaper, Strategic Foresight Series
Title: "Bioeconomy"
Series of 10 articles published from June 23, 2022, to July 6, 2022, by Tomoko Niimi.